The Value of a Good Website

Nuno B. M. Lumbrales,  

July 8, 2011

Post by Nuno B.M. Lumbrales, lawyer, partner at Lumbrales & Associados and LawRD user:

One year ago, as a partner of a newborn law office, I was confronted (relunctly and along with scarce financial resources) with the need to invest in the development of a website to the office.

At that time, our only target was to keep up along with our direct competitors, avoiding to “stay behind”, as we were resting assured that the website wasn’t going to provide us with measurable profits.

The first surprise was the budget presented to the website development and maintenance, which was quite reasonable. In fact, the competition between many of the Portuguese PME (Small and Medium Enterprises) in the computer sciences business was robust enough to assure that the prices kept reasonable and negotiable. The secret to get a good deal in computer sciences was to avoid making business with the highly acclaimed “monsters” (it only took the estimate budget of the project to get discouraged).

The second surprise was, once again contradicting our assumptions, that in our first year of existence some clients came to us stating they’d known our office through the website after performing some google searches.

At the end of the day, comparing the costs of the website and the profits coming from this specific clients, showed us that the balance was positive right in the first year, reason that led us to conclude that our investment was, in fact, profitable.

Models for Billing Methods

Nuno B. M. Lumbrales,  

February 8, 2011

Post by Nuno B.M. Lumbrales, lawyer, partner at Lumbrales & Associados and LawRD user:

The billing method is an issue that, mishandled, will cause nasty glitches in the relationships between lawyers and clients.

There are several ways of billing lawyer services, just like in any other area of business, bearing in mind the uniqueness and proper rules that apply in each country as to the legal practice.

One of the most common, and losing preference, is the hourly rate method, for billing lawyers fees. Such method has the quality of its flexibility thus enabling a balance between the service rendered by lawyers and its due compensation, overlooking the fluctuation that will occur unavoidably throughout the diligences.
On the downside, in this instance it is troublesome for clients to preview the cost of  the lawyer’s fee when a given period of time is agreed upon.

However, by demanding a specification for each of the billing invoices (as it is supposed) as to the description and time spent in each item clients can have some control. Without being utterly rigorous this will prevent costs from soaring.

A more classic method is a fixed rate that will settled upon for a matter (flat rate) or for a determined cycle of billing (retainer). This, being a quite clear method, has the advantage of eliminating almost any grounds for litigation on fee agreements (service quality and issues alike are not thus prevented, though). Its lack of flexibility regarding fluctuation of the amount of work through the procedures, come as a negative point.

One other billing method consists on agreeing to a percentage of the results that will come from the lawyer’s services on one or more legal matters. Many countries do permit this form of fee agreement in its pure sate, invoking that this will give way for the leayer to being too much as a directly interested part on the matter at appreciation in court for it will depend on the court’s decision, thus compromising the lawyer’s objectivity, impartiality and independence. A mixed form of this agreement with others is allowed, though.

These methods in their pure forms and an arrangement of different ones will give way for more ecletic and balanced billing methods.

The underlying question to choosing a billing method is the fare quantification of lawyers’ services, considering amount, quality and results they bring to clients.

How to Attract Clients in 10 Steps

Gustavo Rocha,  

January 14, 2011

Post by Gustavo Rocha, lawyer and consultant in management, IT and quality for law firms. He’s the author of Gestão.Adv.br (content in Portuguese only):

An interesting post by David Lorenzo on how to attract clients. Read it here.

Here are the 10 ways he proposes with a few comments:

  • Be likeable:i.e. be thoughtful, kind, considerate. People are drawn to us when they feel related to. Cordiality and consideration have to be cornerstones on our practice.
  • Think about the other person: a deal that is only good for you isn’t good enough. It ought to be good for both parties. By taking the client’s best interest at heart you’re adding value to your service.
  • Do not lie: clients want to work with someone who is honest, ethical, and truthful. Lying will get you nowhere. Keep your website, blog and social network profiles truthful to your business. It will make a difference.
  • Get yourself together:  People are attracted to people who are well dressed, well groomed. Don’t be just good, you’ve got to look good, too.
  • Be real: Show interest on how is the client doing, ask about the family, the company, etc. People like that others show they care about them.
  • Listen: you’ve got two hears and one mouth, use them in that same proportion. We all like to be listened to, we all like to talk, the real wisdom lies in listening more than talking specially regarding clients, though.
  • Look for common ground: Clients ought to be able to find some common areas of interest with you, i.e. sports, friends, points of view. Having some common ground brings people together.
  • Be humble: Do not argue over money nor attempt to win an argument. Just state your views plainly and avoid confrontation.
  • Appear busy: Don’t the notion that you only have that one client. Though people like to feel special, if they get the notion they’re your only client it will make them suspicious of your ability. Let show the idea of how hard the work is and never say: ” Oh, that’s quite easy…” If it is so, why should they pay you for it?
  • Be easy to approach:answer to clients’ questions. When clients ask you for information, give it to them. A simple information is just that: information.

These are common sense tips which, when used regularly on your practice may translate into profitability.

Give it a try.

Time Management: 3 Practical Tips

Nuno B. M. Lumbrales,  

June 18, 2010

Post by Nuno B.M. Lumbrales, lawyer, partner at Lumbrales & Associados and LawRD user:

Managing time, the time each of us spend on any given task, to be more precise, is key when managing a company for it stands as an indicator of how much is demanded from that company to meet its tasks (namely what concerns human resources, which is usually seen as fixed or a general cost, rather than a specific one related to a client or project).

By managing time, it is possible to spot waste, logistics inefficiency and other obstacles that may stand in the way of productivity, slowing down its pace thus affecting the company’s results.

Paramount as it is for any company management, it is more so for law firms and lawyers at large, since they often run on a hourly cost/pricing model that is directly dependent on the enhancement of individual performance of the employees for being a successful one, when it comes to results.

Three practical tips on this subject:

  • Try to limit interruptions to a minimum, there are always to many (i.e. that email that just came in, is it that urgent to the point of interfering in your present task, or any others that have been on hold for quite some time and so became urgent just because they are overdue?)
  • Do not keep up for too long on tasks which have a doubtful return (is it worthy to attend every conference, when you know that the benefit you get from them is barely none? Shouldn’t you go only when that amount of time won’t hurt all the work waiting you at the office?)
  • Do not tag everything as ‘URGENT’ (if all is urgent then nothing is, which leads to loss regarding work quality and organization, as well as sorting priorities. Attempt to figure when does the client actually need the work done and then ‘negotiate’ with them the deadline. Most of them realize that they will benefit from a better and more careful work, as long as the established deadline is observed).

LawRD on Firmex’s blog

LawRD Team,  

March 24, 2010

Nicole Black mentioned LawRD - Reports on Demand on a post in the Firmex company blog.

Nicole Black is a lawyer who writes books and on blogs about legal issues. Firmex’s blog is one of them. Firmex provides Financial Advisory Firms, Corporations, Private Equity Groups and Law Firms with a privately branded virtual data room to securely share and exchange documents online. Law firms are among their clients ranks.

The post titled Web-based Law Practice Management Systems starts by standing out the advantages of the SaaS solution:

“Advantages include lower costs due to reduced overhead, less hassle related to maintaining and upgrading the case management system and greater flexibility, since the Web-based system can be accessed anywhere, at anytime.”

Further on the post, she refers 4 of the most interesting SaaS solutions for law firms. LawRD is on the list:

“Another web-based system well suited for larger law firms is LawRD. A distinguishing feature of this platform is that it helps managing partners review and track associates’ time sheets, expenses and assigned tasks.”

LawrRD offers a distinguished output that provides its users reports to support law firm management making available, at any given moment, data on productivity and profitability either concerning employees as well as clients.

LawRD’s team is grateful to Nicole Black and to Firmex’s team for mentioning LawRD: thanks a lot!

Profitability

Nelson Teixeira,  

March 2, 2010

Post by Nelson Teixeira, muchBeta’s Chief Data Officer:

The wage/hour value on LawRD is directly preset on the Users tab. By default, only those who have System Administrator profiles can access it:

In order to check the wage/hour value and fee of any given lawyer, just click their name and then click Change:

The Wage/Hour box displays the firm’s cost per hour for that lawyer and the Client cost box stands for the hourly rate billed to the client that very lawyer has worked on the client’s matters.

The Wage/Hour value is mostly used within reports and on the Timesheet tab within the Matters tab.

In reports, the wage/hour value is key when assessing lawyers profitability. The equation to assess profitability is:

The desired result for this indicator should be over 100%. Values under that bar mean that cost has surpassed gain during the period chosen to assess.

This indicator can be analysed through time for the same lawyer, compared against the same indicators referring to other lawyers and the firm’s global profitability indicators .

Thus, LawRD allows for comparisons throughout time and space!

Clients demand to be informed

Braz Pereira,  

February 26, 2010

Post by Braz Pereira, muchBeta’s Chief Commercial Officer:

From its genesis LawRD was devised in close proximity to law firms’ reality, so that their performance and ease of use needs are met.

During the stage of sorting procedures and requirements, the law professionals we’ve consulted were unanimous on the growing level of demand from their clients, regarding client support and on updating them on their matters.

More and more, clients want be informed and updated on the development and what’s being done in defense of their interests. To fulfill such legitimate yearning, they usually contact directly the lawyers or firms they’ve contracted. To keep their trust and satisfaction, one has to display professionalism, control over the matters and the ability to answer issues such as dealines, tasks undertaken, fees and payments.

With this reality in mind, we aim to ease the work of those who have the responsability of keeping updated and supporting clients, enabling, from a simple Internet connection, data related to any given matter thus allowing them answering, on the fly, to most questions clients ask.

Once the Matter is clicked on, the matter in question  selected, the following page opens up:

Besides the header showing the client’s contacts and matter ’s generic info, it is possible to consult immediately reports on: money, time, productivity and profitability. These provide for an overview and immediate grip on the matter’s status.

Questions on tasks already executed or billing sheets, can be answered through the Time tab, wherein one can find about: who, when and what!

Any doubts on matter expenses, a click on Expenses gives way to seeing all expenses, sorting the ones pending on approval, the ones already approved and the ones that have been billed:

The Comments tab gives access to comments submitted by the team working on that matter and other documents related to it:

The Events tab presents dates and events with significance to the matter:

The Billing tab adresses billing sheets, with the matter’s history and the billing sheets already issued:

Gathering all data concerning a matter in a single place, gives way to respond, on the fly, to the majority of concerns by clients, thus conveying professionalism, control over the matters, transparency, service quality and aiming the client’s satisfaction.  This approach ranks high on LawRD’s users degree of satisfaction, namely those who deal directly with client support.

Building up Reports on LawRD

Nelson Teixeira,  

February 24, 2010

Post by Nelson Teixeira, muchBeta’s Chief Data Officer:

LawRD’s reports are devised so that any law firm manager gets an immediate answer on data submitted to the system.

To that end, we’ve identified in the system, the main Entities to which data is associated to. These are: Clients, Matters, Lawyers, Rainmakers and Performance. These entities can be individually used as value aggregators or combined as data filters.

Next, we’ve also identified all numerical Pointers on: how much we have forecast on costs, how much are we actually spending and how much are we profiting. We have also crossed these basic pointers with invoices status and the partial amonts of these dedicated to expenses and tasks. This data allows us to know, among other important issues, the Net Worth logged in the system the Plan Accomplish Ratio or the Time Productivity.

This data analysis will enable the end user with a tool for spotting, in an analytic fashion,  the causes for an atypical billing period, a decrease on revenue, growth or slowing trends. When examining the issues we’ve mentioned, LawRD’s reports will tell us about: Who, to Whom, What, When, Brought by Whom, under Whose Responsability and the ever wanted HOW.

In order to ease the equation of problems, reports are sorted by Entities, each having four analysis groups: Money, Time, Profitability and Productivity. Every group contains a set of pointers clustered by the entity previously chosen. If willing to do so, users can also filter data through a form containing all six entities.

Example: lawyer John presents a 25% decrease on productivity for this month. Given his quite up to standard and regular performance over the past few months, I’m having some trouble pin pointing what is the cause for that. The issue may present three possible angles:

  • John is losing focus and is just not keeping up with his usual performance, as the productivity report states.
  • The firm is going through a rough spot. That can easily be concluded by the time line of the report on Turnover.
  • Jonh is working on a matter that turned out to be a black hole. To check on this case, I must select the matter entity, the Time analysis group and the filter lawyer John. A discrepancy between the logged time and the billed time will sort the cause for this problem.

Given the large amount of data used in every report, which involves nearly all application’s data structures, we had to devise a strategy of data cache in order to simplify and streamline data selection. The sole minor issue here is that, data is not displayed in real time (updating happens every half hour), but when it is imperative, users can override this by manually updating it in a single click.

Deconstructing LawRD Reports

LawRD Team,  

February 23, 2010

Keeping up with a matter’s profitability is but one of the features on LawRD, reports wise. The Reports tab enables users with an array of pointers most useful to any lawyer or manager:

The following example shows how thoroughly detailed reports on LawRD are. Let us picture this: there’s this lawyer, who is partner in a firm, about to have a meeting with a client to debate the annual fee for the legal advisory service.

That lawyer logs into LawRD and on the Performace option, clicks on the Money report (data retrieved from our Demo Account). This report displays various firm’s financial data:

This report compiles data from all clients and matters: once the math is done, one can conclude that in the last 3 month period the firm billed a total amont of £131,635.94.

The lawyer, wants to see the data from this report that concerns the client Pub & Creativity, though. To do that, all that’s need is to use Filters, cliking on show filters:

To gather data from a single client just pick the name from the Choose a Client box, then click on Filter >>. The lawyer will then get from that report the following:

The lawyer has come to the conclusion that the client Pub & Creativity represents a revenue of £32,012.83, i.e., nearly 25% of the last quarter’s gross revenue (the time span of the report can be changed through filters). This is an important client… which will shorten the range for him to negotiate.

However, the report stands out an amount of £31,865.00 (Unbilled column) that has not been billed yet, during those 3 months. That makes the lawyer wonder: “Are we billing all the work my team has been putting into this client’s matters?”. By sellecting the Time report on the Performance option, he’ll get his answer:

Next, he has applied a filter to check the data concerning only the client Pub & Creativity:

.. to conclude that the team worked about 259 hours for that client, but only 143 of these were billed. This might prove to be a valuable argument when negociating with the client.

And all it took were 2 LawRD reports.. from a total of 24 that LawRD can provide, along with the possibility of customization (to be dealt with in future posts).

Profit and Loss Statement (of a Matter)

LawRD Team,  

February 19, 2010

Sometimes there’s the need to go back to square one. This should have been the first post ever on LawRD’s Blog: LawRD, what is it good for?

There’s a debate going in the law milieu on whether or not hourly rates are the best way for charging  legal services. We will not go into that! It is not up to us to tell lawyers what is best for them on that concern. What we can state for sure is that LawRD meets the several models of fee convention that lawyers choose for their clients’ matters. LawRD allows you to bill hourly, flat fee, contingency fees and success fee.

Whichever way a lawyer chooses when billing fees, there is an unavoidable fact: lawyers do invest time on matters. An example: when emailing to a client during working hours, a lawyer is investing  time which has a cost that is equal to the lawyer’s hourly rate times the total time spent on that task.

An issue arises here: how can lawyers account for their cost per hour? That calculus can either be simple or complex. In a law firm the cost can be achieved by adding the lawyer’s salaries, bonuses and other costs that are to that person related, divided by the total amount of hours the lawyer worked during a certain period of time (a month, a year). A solo practice will have to bear in mind a minimum amount so it is profitable. For instance: if a lawyer needs to have a minimum of $15,000/month proceeds and is willing to put in 150 hours, the hourly cost will be $100.

Knowing the cost is just the half of it. The other half is logging the time spent on each matter. Any way… there is only one way of doing that: using a timesheet. Such a sheet can be as simple as piece of paper stapled to the folder wherein they will hand write down the time spent. That will do the job, but can it help answering swiftly to issues such as:

  • How much time did I spend on a matter?
  • What is the total cost of a matter?
  • Is the matter profitable?

This is where LawRD - Reports on Demand comes into action! Use LawRD and the answers are just a click away. Check this example from LawRD’s Demo Account:

The Total line displays an amount of 62:30 which has a cost of $8,210.25. This is  a hourly rate matter and there is an amount of $14,370.00 billed, therefore it shows a profit of $6.159,75. There you have the answers for the previous questions. It just took a click on the Timesheet tab.

The Timesheet tab still remains relevant for matters that are not billed by the hour. The reason why is very simple: there is the need to match the fee agreed with the client with the actual costs of that matter. Recurring again to the Demo Account, you can notice that the amount of €1.500,00 was agreed with the client:

By clicking on Timesheet you can answer to:

  • How many hours were spent on the matter? A: 9:35
  • What is the total cost of the matter? A: $1,012.25
  • Is this matter profitable? A: yes, it shows a $987.75 profit, at the moment.

Now we can answer to what is LawRD good for? In a sentence: LawRD allows for a swift answer on any matter’s results.

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